Program Structure
| Component | ECTS |
| Business Foundations | 60 |
| Digital Business and Management | 60 |
| Specialization | 30 |
| Internship / Industry Placement | 12 |
| Capstone Business Project | 18 |
| Total | 180 ECTS |
The European Standard
The European Credit Transfer and Accumulation System (ECTS) is the standard academic credit framework used by universities and higher education institutions across the European Higher Education Area (EHEA). It provides a transparent and internationally recognized method for measuring the volume of learning based on clearly defined learning outcomes and student workload. By standardizing credits, ECTS makes it easier for students to transfer between institutions, compare qualifications, and pursue further education or professional opportunities across Europe.
The European Credit Transfer and Accumulation System itself does not prescribe the duration of a degree. Instead, the Bologna Process has established widely accepted ranges for higher education qualifications across the European Higher Education Area. While there are national variations, the following ranges are the most commonly accepted.
Under the ECTS framework, one academic year of full-time study normally corresponds to 60 ECTS credits, representing approximately 1,500–1,800 hours of total student learning. This includes not only classroom instruction, but also independent study, assignments, projects, assessments, practical activities, and research. As a result, ECTS credits provide a unified measure that supports the comparability of academic qualifications across different countries and institutions within the European Higher Education Area.
The GenevaTech PQF
The Professional Qualifications Framework (PQF) of GenevaTech Business School is based on the ECTS framework. It spells out the institutional qualifications architecture spanning technology, business, education, AI, finance, cybersecurity, and entrepreneurship.
ECTS credits facilitate academic transparency, support lifelong learning, and make it easier for learners to demonstrate the volume and level of their studies when pursuing further education or professional development. While the recognition of qualifications is always subject to the policies of individual institutions, employers, and national regulatory authorities, the use of the ECTS framework enhances the international comparability and portability of academic achievements.
To ensure that 1 ECTS is academically defensible under the European Credit Transfer and Accumulation System (ECTS), each module explicitly corresponds with the total student workload, not just contact hours. According to the ECTS Users’ Guide, 1 ECTS corresponds to approximately 25–30 hours of learner workload. The GTBS adopts 30 hours per ECTS as it aligns well with executive / professional education. The PQF awards 1 ECTS to any short course / activity as long as it corresponds to te following workload:
| Learning Activity | Hours |
| Live Interactive Lectures | 8 |
| Guided Reading & Self-Study | 6 |
| Practical Laboratory / Software Exercises | 6 |
| Case Study Analysis | 4 |
| Weekly Assignments | 2 |
| Final Project / Presentation | 4 |
| Total Workload | 30 Hours |
This standardized template applies uniformly to every professional certificate, diploma, and degree program regardless of discipline—finance, AI, blockchain, education, cybersecurity, entrepreneurship, or sustainability. It simplifies curriculum design, demonstrates transparent alignment with ECTS workload expectations, and provides a robust foundation for internal quality assurance and future external review.
Stackable Executive Qualifications
| Qualification | ECTS | ||
| Professional Certificate | 1 | ||
| Professional Diploma | 6 | ||
| Advanced Professional Diploma | 12 | ||
| Graduate Diploma | 24 | ||
| Post-Graduate Diploma | 30 | ||
| BBA Programs | 180 (3 years) | ||
| Executive MBA | 60 (1 year) | ||
| MBA | 90 (2 years) | ||
| DBA Programs | No overall ECTS (2-3 years) | ||
| PhD Programs | No overall ECTS (3-4 years) | ||
BBA Program
The Bachelor of Business Administration (BBA) at GenevaTech Business School (GTBS) is a 180 ECTS, 3-year undergraduate program designed to prepare future business leaders, entrepreneurs, and innovators for success in the digital economy. Combining business fundamentals with emerging technologies, Artificial Intelligence, entrepreneurship, and sustainability, the programme equips students with the knowledge, practical skills, and global perspective required to thrive in an increasingly interconnected world. Through experiential learning, industry projects, internships, and international exposure, students develop the competencies to lead organizations, create new ventures, and drive responsible innovation.
BBA
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